copywriting + marketing

IKEA Kreativ — Winter Holiday Campaign

I developed content for a seasonal “Winter Holiday” campaign that positioned IKEA Kreativ as a practical tool for holiday planning — helping users visualize and experiment with home decor and furniture in their own spaces.

Delivered content across multiple touchpoints, including a landing page, blog article, and virtual room designs, ensuring a cohesive experience from inspiration through execution.

Writing | Content Strategy | Creative Ideation

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