influencer marketing

I teamed up with content creator Tiffany Chan (@hearteyesdiy) to bring her son’s desk area makeover with IKEA Kreativ to life. I managed the project from the very first email to the final performance report. I initiated the partnership, handled the contract and logistics, shaped the creative concept, guided edits, and monitored analytics throughout. Tiffany shared the entire transformation using IKEA Kreativ to plan and visualize the space. To round out the story, I wrote a Q&A-style blog article that delved deeper into her process, design choices, and experience with IKEA Kreativ.

Influencer Management | Writing | Content Strategy | Creative Ideation